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News > Choice Latin America Meeting

The Choice Latin America meeting took place during the last week of May 2019 in Medellín, Colombia. It was hosted by Solla, the Choice distributor for Colombia, Peru and Equador. Ten nationalities were exchanging during 3 days ideas focused on “Caring for Life” the new positioning of Choice. In addition, discussions were held about global strategies, growth, brand awareness and the Asian market situation.

The meeting was chaired by Pieter Seghers CEO of Choice and Geert Rombouts, Director of Business Development in Latin America.

We thank all our distributors for the excellent job and the trust they have in our brand, offering to our customers the best pig genetics solutions.