Early June, we welcomed Choice Genetics team members from all over the world in West Des Moines, Iowa for the annual International Meeting. You will read more about it in this Newsletter, but I want to share my feelings after this event. We can be proud of the Choice Genetics family: a team of very qualified professionals specialized in genetics, production, health, technical support, marketing, all with one focus: to deliver the best product and service to our worldwide customers. What made the meeting very meaningful was that it allowed us to interact with colleagues who work in very different environments and cultures but who are all focused on the same goal: allowing our products to express their full genetic potential.
Speaking of our products, we also can be proud of them as they confirm their position in the market as top performers. This is not a coincidence, but the result of continued investment in innovative R&D projects. We worked hard during the International Meeting and it was a pleasure to sense the commitment of all participants to our Choice Genetics projects. We also enjoyed the time together and look forward to the next meeting.
Throughout this summer, we will be preparing for the launch of our new subsidiary, Choice Genetics China. We will report more in detail in the next issue of the Newsletter.
Enjoy reading the Newsletter. I look forward meeting you soon.
Pieter A. Seghers, CEO